Glan Llyn (which translated means ‘the bank of a lake’) is a new, mixed-use community in development in South Wales. Zest were involved from the very early stages of the project having been selected to create the all-encompassing master brand and underlying sub-brands for the scheme. The butterfly taking flight icon which forms the basis of the brand reinforces the accompanying ‘Newport. New Beginnings’ strapline.
We worked carefully within the St. Modwen brand guidelines to roll out the sub-brands and colour code the different sectors including retail, new homes, business, public services, environment and leisure. These colours work alongside specially chosen ‘people-led’ photography to build up a strong look and feel which helps to capture the vibrancy and excitement of Glan Llyn. For the most part the marketing material had to be bilingual (English and Welsh) so the signage in particular had to be very carefully considered throughout the design process.
Panoramic Wealth Management is a new Independent Financial Advice offering based in Kent and the brainchild of Gary Jeffries, a experienced qualified IFA with circa £60-70m in funds under management. Zest were tasked with the initial branding and positioning of Panoramic and we were keen...View Showcase
One of the finest examples of a Victorian Warehouse on the banks of the Thames; Metropolitan Wharf is an exciting mix of past and present offering commercial, residential and event space. The penthouse apartments in particular are the epitome of high end urban loft living and showcase...View Showcase