Situated on the first floor of one of London’s busiest railway stations, Victoria Place is an exciting retail and restaurant destination. The centre has recently undergone extensive refurbishment and Zest were involved with the relaunch and ongoing marketing. Inspired by the name and location of the centre (the official address being 115 Buckingham Palace Road) we proposed a royal garden party theme for the launch, using classic London imagery such as Beefeaters, corgi’s, Big Ben and a routemaster bus alongside bold and simple retail icons. We wanted to create a visual language throughout the promotional material that both tourists and commuters would recognise and relate to.
In addition to the work Zest had recently completed for BBC Televison Centre, we were asked to create a brand and strategy for The Media Village, a portfolio of iconic media buildings in the White City area that were to be marketed as a major mixed use development opportunity. To begin with...View Showcase
Meon Hills is an impressive collection of detached family homes set within the stunning South Downs National Park. Zest were selected to brand and market the development and the surrounding area and produce a brochure, website and advertising. As the homes were not yet completed we...View Showcase